Sales Effectiveness for Small Business Lending (Online only)

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Sales Effectiveness for Small Business Lending (Online only)


To be effective in sales in Small Business Lending, field sales professionals need strong communication and sales skills and a sound understanding of lending concepts, practices and products. This course aims to meet these needs and increase sales effectiveness of front-line sales resources employed in Small Business Lending. The content has been designed / customised by a former Sales Leader, drawing from over 2 decades of industry experience in this space. The focus has been on keeping the content precise, simple and relevant for the target audience and addressing gaps in critical areas like their basic orientation, conceptual clarity and knowledge, sales planning and execution skills all of which adversely impact their effectiveness and therefore productivity as a front-line sales professional.

What you’ll get?

  • E-learning course (duration 12 hours) – Subscription duration – 3 months
  • Online assessment
  • TrainingCentral Certificate on getting passing marks (60%)

Click here for detailed schedule.

SKU: SSESSB_25006-1 Category:


This is an online-only self-paced certification on Sales Effectiveness for Small Business Lending. If you wish to schedule it for you or employees of your organisation, please share your contact details at

Who can take this Certification?

This program is for those who are employed in a front- line field sales role, employed with a Bank, Small Finance Bank or a Non-Banking Finance Company (NBFC) and who are expected to source customers for lending solutions offered by their organisation, to Small Businesses Entities. The programme is meant for both; people with some prior experience (ideally not exceeding 5 years) and those with no prior experience in Small Business Lending Sales. It could also be useful for fresh graduates with zero work experience, wanting to start their career with a sales role in Small Business Lending.

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Additional information


50 Hrs

Mode of Learning



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