Solution Design : India’s Largest Online Financial Inclusion Program – Gram Shakti Certification

Certification Program for Gram Shakti Worker wishing to be a village-level Financial Inclusion evangelist

Target Audience: Village-level leading and dynamic lady (may be a key member of an existing SHG) willing to take on service provider’s role for fellow-villagers.
Training Mode & Duration: Company-branded Certification delivered in online-only format proposed to be of 25-30 hours duration.
TC delivery
The scope is to develop the certification such that it can be accessed by each identified and pre-selected village lady desirous of becoming a Gram Shakti Worker (GSW). There will typically be 1 GSW per village. Through this certification, the participant will be trained on all aspects of basic finance like savings, budget, financial planning, savings account, insurance, mutual funds, KYC, etc. She will be guided on the behavioural and leadership level qualities that will be essential in ensuring that the village households are introduced and subscribe to various financial services. Initial services targeted will be from government and quasi-government bodies like special schemes, post offices, public sector banks, SRLM and other bodies.

Initially, the certification is be offered in 3 languages (Hindi, Marathi and Assamese). The Certification is delivered over TC servers to target audience in over 10 states. The Certification already has close to 2000 Certificate holders.

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